01 · Consult
The Conversation
We meet by phone or in studio to design a session that's truly yours — wardrobe, vision, and goals.
The Signature Experience · Toronto · Milton · GTA
40 Over 40
40 Over 40
A Portrait Day Made for You.
For the woman who has spent decades caring for everyone else.
This day is yours alone.
Complimentary 15-min consultation · No pressure
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Why 40 Over 40
A celebration of who you've become.
Your session takes as long as we need to create images you'll love — typically this lasts about 3 hours.
You arrive as you are. From hair and makeup to wardrobe styling, posing, and a private reveal, every moment is designed so you walk out seeing yourself the way the people who love you already do.
Book Your Consultation
The Investment
An heirloom, not a transaction.
Sessions begin at $399. What a client invests depends on what they select.
- Session Fee$399
- Hair & MakeupIncluded
- Digital Collectionsfrom $1,200
- Wall Art & Foliosfrom $1,800
A custom payment plan is available. Most women begin with a complimentary call to design the right experience for them.
Reserve Your CallA complete luxury experience.
Every detail handled — so all you have to do is show up and be present.
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Pre-Session Planning
A private design call to plan wardrobe, locations, and the look that feels most like you.
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Hair & Makeup
Professional glam by an artist who specializes in photography — never overdone.
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Guided Posing
You will be directed every step of the way. No experience needed — only trust.
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Hand Retouching
Every final image personally retouched by Carla. 100% human, 0% AI.
Four steps to a portrait you'll love forever.
A guided process that turns nerves into confidence — and confidence into images that take your breath away.
02 · Glam
Hair & Makeup
Arrive at the studio. Coffee in hand. Two hours of pampering before the camera ever clicks.
03 · Shoot
The Portrait Day
Multiple looks, fully directed. We move slowly so you can feel — and so the camera can catch it.
04 · Reveal
The Big Reveal
Two weeks later, see your finished portraits in a private screening and choose the ones to keep forever.
Kind Words
From women who've walked through the door.
★ ★ ★ ★ ★
"I cried when I saw my photos. For the first time in years I saw myself the way my husband and daughters see me. Carla gave me a gift I didn't know I needed."
Sylvia · Mississauga★ ★ ★ ★ ★
"I am 52 and I have never felt more beautiful. Carla makes you feel like the only woman in the world for the entire day."
Antonia · Toronto★ ★ ★ ★ ★
"I came in nervous and left feeling powerful. The portraits hang in our hallway now and my children stop to look at them every day."
Rita · Oakville★ ★ ★ ★ ★
"I almost talked myself out of it. I am so grateful I didn't. This was the most luxurious, healing day I have ever given myself."
Joanne · Burlington★ ★ ★ ★ ★
"Carla is part artist, part therapist. She knows exactly how to make a woman feel safe enough to truly be seen."
Angela · Milton★ ★ ★ ★ ★
"The album sits on our coffee table. Every guest opens it. Every guest cries. That is what these portraits do."
Sonya · Toronto
Wall Art & Heirlooms
Made to be lived with.
Hand-finished prints, gallery wall designs, and folio boxes — created to be passed down. We design installations together so your portraits live where you'll see them every day.
Every piece is produced in Canada by master craftspeople using archival materials guaranteed to last a lifetime.
See What's Possible
Meet Carla
A photographer who sees all of you.
For more than 25 years I have photographed women across the GTA — and the women who move me most are the ones who arrive nervous, certain they aren't "photogenic."
The 40 Over 40 experience exists for them. For you. To prove, with light and lens and time, that the woman in the mirror is more beautiful — and more powerful — than she has been allowing herself to see.
— Carla
Ready to be truly seen?
Book a complimentary 15-minute consultation. We'll talk through your vision, answer every question, and design the experience that's right for you.
Reserve Your CallOr email carla@ellahrika.com · 647-561-0118
